Destination Marketing and Digital Communications
Q Comms delivers the integrated destination marketing and communications strategy for Wilmslow BID, acting as an extension of the team across public relations, digital and email marketing, social media management, content creation and event promotion. Q manages the Wilmslow’s Way Better website, develops search-optimised blogs and destination content and produces original photography, video and social media campaigns that put local businesses in the spotlight. Through targeted local PR, Q secures media coverage for the town and its key events, while integrated marketing campaigns encourage residents and visitors to discover local businesses and attend flagship events, including Wilmslow Live, Comic Con, Street Fest and the Christmas light switch-on. By combining destination marketing with website optimisation, social media content and ongoing media relations, Q has helped strengthen Wilmslow’s digital presence, increase engagement and establish Wilmslow’s Way Better as a go-to platform for discovering businesses, events and experiences in Cheshire.
