Social Media Management and Food Content Creation
Q Comms delivers social media management and content creation for Aussie Beef & Lamb, combining creative campaign development with hands-on filming, photography and copywriting. Working with chefs and culinary talent, Q develops recipe videos, cooking demonstrations, food photography and behind-the-scenes content that showcase Australian beef and lamb across different cuisines and cooking styles. From developing creative concepts to capturing chefs preparing dishes on camera, Q produces short-form video and social-first content designed to engage audiences and bring the products to life. The strategy is tailored to each platform, with LinkedIn content targeting UK retail decision-makers, while Instagram and Facebook focus on chefs, foodservice professionals and consumers. By combining food content production with audience-led social media strategy, Q helps Aussie Beef & Lamb maintain a consistent digital presence, inspire new culinary ideas and connect with audiences through useful, visually engaging content.

